Business Communication 2nd Edition by Peter Cardon 9781264833252 *114b [ZZ]

Paperback, McGraw Hill, Developing Leaders For A Networked World. TAGS: MBA7510 

Through a practitioner and case-based approach, the second Canadian edition of Cardon, Business Communication: Developing Leaders for a Networked World, helps students understand the importance of communication in the workplace. Credibility is the central theme of this resource, emphasizing why credibility and trust are essential to communication in today's ever-changing business environment.

Cardon offers a contemporary yet traditional exploration of the field to empower students to learn the fundamentals of communication, as well as the latest cultural and technological changes in the business world. The second Canadian edition provides an increased focus on diversity and inclusivity, including a new chapter on Inclusion in a Diverse Workplace. There is also expanded content on interpersonal skill development, including writing and presentation skills, ensuring students are equipped with the expertise they need to become leaders for a networked world.