Exploring the Science of the Mind. Paperback, W.W. Norton
The leading cognitive psychology textbook authored by an expert cognitive psychologist, Daniel Reisberg's application-based approach helps students understand how cognitive psychology matters outside the classroom. Reisberg's writing is clear, concise, and easy to understand, while new embedded interactive content brings cognitive psychology to life.
Highlights of this edition's new content:
- Real-world connections: Chapter 9 includes a new Cognition Outside the Lab feature, "Computer Intelligence," exploring AI and large language models like ChatGPT. Chapter 12 introduces a case study on the Seekers, a 1950s conspiracy theorist group, to examine how misinformation becomes accepted as fact.
- Critical thinking features: Begun in Chapter 1 and expanded throughout the text, "Are Our Results W.E.I.R.D.?" features address the methodological challenges of conducting research on predominantly Western, Educated, Industrialized, Rich, and Democratic populations.
- Interactive Learning Tools: The new Norton Illumine Ebook provides students with an interactive reading experience, featuring assignable Check Your Understanding questions and Cognitive Phenomena Interactives along with Dynamic Data Figures.
- Updated Research: Over 250 new scholarly references ensure content reflects the latest advancements in cognitive psychology.