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*PRE-ORDER, PENDING RESTOCK* Canadian Entrepreneurship And Small Business Management - 2026 Release By Wesley Balderson 9781266276828 *116d [ZZ]

*PRE-ORDER, PENDING RESTOCK* Canadian Entrepreneurship And Small Business Management - 2026 Release By Wesley Balderson 9781266276828 *116d [ZZ]

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Paperback, McGraw TAGS: MGMT7031 BUS1124 BUS2285

Canadian Entrepreneurship & Small Business Management is the result of many years of teaching entrepreneurship business classes at the college and university levels; of starting and managing several successful small businesses; and working closely with numerous owners of small businesses in a consulting role. The Canadian 2026 Release builds on the changes in previous editions, with an increased emphasis on currency, generating and maintaining student interest in the subject matter, and improving academic rigour.

Balderson draws on theory from the fields of entrepreneurship, small business management, and the major functional areas of business, including management, marketing, accounting, and finance. Theory is supported with hundreds of real-life business examples featured in boxes and opening profiles. These features have been carefully re-organized, streamlined, and selected to reflect the diversity of Canada and include a mix of both young, inspiring entrepreneurs and experienced, high-profile business owners. In addition, many boxes have become cases with thought-provoking discussion questions to generate student interest in the subject matter. Balderson now includes over 500 additional in-text examples about current business owners, trends in small business, and emerging topics in entrepreneurship.

PART 1 THE DECISION TO START A BUSINESS

CHAPTER 1: The Role of Entrepreneurship and Small Business in Canada

CHAPTER 2: The Small Business Decision

CHAPTER 3: Evaluation of a Business Opportunity

 

PART 2 PREPARING FOR SMALL BUSINESS OWNERSHIP

CHAPTER 4: Organizing a Business—The Business Plan

CHAPTER 5: Buying a Business and Franchising

CHAPTER 6: Financing the Small Business

 

PART 3 MARKETING YOUR SMALL BUSINESS

CHAPTER 7: Marketing Management

CHAPTER 8: Managing the Marketing Mix

 

PART 4 MANAGING THE SMALL BUSINESS

CHAPTER 9: Financial Management

CHAPTER 10: Operations Management

CHAPTER 11: Human Resources Management

CHAPTER 12: Management Help: Government Requirements and Tax Information

 

PART 5 LOOKING TO THE FUTURE

CHAPTER 13: Managing Growth, Mentors, and Boards of Advisors

CHAPTER 14: Managing the Transfer of the Business

 

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